Usability Testing

Usability Testing is a technique used to evaluate a product or service by observing real users as they complete specific tasks. It is typically done in the early stages of product development and throughout the lifecycle to identify usability issues and assess the effectiveness of the design. During usability testing, users are asked to complete tasks while researchers observe and record their actions, behaviors, and feedback. The goal is to understand how users interact with the product, identify friction points, and measure the ease with which they can accomplish their goals. Testing can be conducted with prototypes, beta versions, or fully developed products. Usability testing typically involves direct observation, task success rates, time-on-task measurements, and user satisfaction surveys. The insights gained from usability testing help improve the design by highlighting areas of confusion, inefficiency, or frustration, ensuring that the final product is user-friendly and meets user expectations.