Immersive Design

Immersive Design refers to the creation of environments that deeply engage users through highly interactive and often sensory-rich experiences. It leverages technologies such as augmented reality (AR), virtual reality (VR), and 3D environments to create experiences that simulate real-world interactions. Immersive design focuses on making users feel like they are part of the experience, enhancing engagement and interaction by stimulating multiple senses and promoting deeper user involvement.